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Author Archive: Peter Slater

GDPR is coming….. Can you still get some value from your existing database?

GDPR is coming….. Can you still get some value from your existing database?

Posted by on January 19th 2018 in Market Research, Quantitative research

We’ve had a couple of approaches from Companies wanting to complete on-line surveys using their existing database before GDPR comes into force.

Providing the database meets current UK’s Data Protection Act 1998 (DPA) rules you can still us it for survey purposes - so it’s worth considering if you want to gain some valuable insight from your existing databases before the May deadline.

There is no doubt the focus on GDPR is hoting up and the new obligations under the General Data Protection...

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Plymotion Door stepping - post surveys here we come!

Plymotion Door stepping - post surveys here we come!

Posted by on October 20th 2017 in Quantitative research

Time for us to get cracking on the 2nd phase of this three year project for Plymouth City Council.

Have you thought about how you could travel more sustainably?

Getting Plymothians walking, cycling and using the bus more often is all part of Plymouth's modal shift plan and we're delighted to be providing the data and report insights to help monitor progress - which will unltimately be reported back to the DfT.

 

 

 

 

 

 

 

Some of the Plymotion team

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Exeter Christmas market

Only 137 days to Christmas - examples of the Retail Projects we love to work on....

Posted by on August 9th 2017 in Market Research, Qualitative research, Quantitative research

We've worked with both WMC Retail and Market Place Europe over the last couple of years and thought it was about time we gave a little more details on the type of projects we love working on.

I've just updated "Our Work" - so if its help with retail you're looking for we'd be delighted to see if we can help with your next project.

We interviewed over 400 people at Exeter Christmas Market last year and we also completed similar work in Belfast,...

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New Director at Power Marketing Ltd

New Director at Power Marketing Ltd

Posted by on September 8th 2016 in Company news

We’re delighted to announce that we have strengthened our senior management team with the appointment of Sarah Ingram as a company Director at Power Marketing Ltd.

Since joining the company in 2002 Sarah has worked on numerous successful marketing and research projects and has been invaluable in helping our clients to achieve their objectives.

Sarah is a Chartered Marketer with over 25 years’ experience and has held senior management positions in a number of companies, including Friends Provident, before joining Power Marketing Ltd.

Peter Slater, Power...

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Harlequin's summer promotion Great Gorillas sponsorship help increase summer footfall

Harlequin's summer promotion Great Gorillas sponsorship help increase summer footfall

Posted by on July 16th 2013 in Company news

Harlequins Shopping Centre in Exeter has been able to increase both its overall footfall and customer “dwell” time following a successful summer promotion which linked the Centre through a sponsorship deal with the Great Gorilla Project and Paignton Zoo Environmental Park

The Centre had a total of 4 Gorillas – based around a display featuring Darth Vader in the...

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Plymotion Plymouth City Council  Door stepping field surveys

Plymotion Plymouth City Council Door stepping field surveys

Posted by on March 4th 2013 in Market Research, Quantitative research

We are delighted to have been appointed to carry out a series of residential quantitative surveys required as part of the Local Sustainable Transport Fund Personalised Travel Planning (PTP) programme – Plymotion.

The principal objective of the surveys is to measure any modal shift which has occurred as a result of...

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