Power Marketing win tender to conduct research for Cycle England / Devon County Council

Power Marketing has won a tender to conduct work for a partnership including Cycle England and Devon County Council - researching the attitudes and behaviours of 'leisure' and 'casual/non' cyclists - with the objective of trying to encourage them to become 'everyday' cyclists i.e. for work and other purposes.

Almost 1,800 interviews will be conducted in April/May at a number of events and locations across 5 areas of Devon - including the upcoming Cycle Fun Day held in Exeter on 5th April. We will also seek to encourage respondents to provide their email addresses in order that they can become part of a Cycle Devon community - completing regular surveys and receiving regular information on routes to cycle, imrpovements to the network etc..

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