View our case studies
Please find below some examples of our work – we’ve tried to show the variety and scope of the projects we’ve been involved with. We think they demonstrate both our approach and capability – showing how we’ve worked with our clients to add value and achieve their objectives.
If you have a project in mind get in touch and find out more about how we could work with you.
Contact us on 01392 211056 or complete our short “contact us” enquiry form.
Creative in their approach, they deliver results, on budget on time, which drive marketing strategies, I was very impressed
Robert Chalk- Managing Director
Chalk and Ward

Testing a TV advert
Sector: Tourism, Service:
Brand Awareness and Advertising research,
Added: September 10th 2019
The English Riviera Bid Company wanted to decide whether to re-run
an existing TV advert or to commission the production of another
one.
Read more...

Brand perception of a leading chocolatier in the US and Japanese markets
Sector: Retail, Service:
Behavioural and attitudinal research, Product and service research, Brand Awareness and Advertising research,
Added: January 9th 2018
Godiva wanted a better understanding of their brand perception and
value proposition in two key overseas markets they had identified
for future expansion.
Read more...

Positioning Exeter as a business location
Sector: Public sector, Service:
Brand Awareness and Advertising research,
Added: December 7th 2017
Exeter City Council wanted to develop Exeter’s offer as a business
location and refine their marketing communications to businesses
looking to expand or relocate to the South West.
Read more...

Brand awareness, attitudes and behaviour towards hospice support
Sector: Charities, Service:
Behavioural and attitudinal research, Brand Awareness and Advertising research,
Added: August 10th 2017
Rowcroft Hospice serves the people of South Devon by providing
specialist care to patients with progressive, life limiting
illnesses. They are passionate about ‘taking care further’.
Read more...

Retail Mystery Shopping & Exit Survey – UK wide
Sector: Retail, Service:
Behavioural and attitudinal research, Product and service research, Brand Awareness and Advertising research,
Added: August 10th 2017
Calendar Club wanted to have a better understanding of their
customers and review their store operations during the key
Christmas period.
Read more...

Getting the brand & product offer right for a multi million pound retail transformation
Sector: Retail, Service:
Behavioural and attitudinal research, Product and service research, Brand Awareness and Advertising research,
Added: August 9th 2017
WMC Retail Partners Plc, the company behind some of the UK’s
biggest indoor markets had ambitious plans for its St Austell based
Cornish Market World site.
Read more...

Supporting a submission to a regulator
Sector: Business Development, Service:
Behavioural and attitudinal research, Product and service research, Brand Awareness and Advertising research,
Added: August 8th 2017
Radio Exe, a regional radio station, needed to provide Ofcom’s with
facts and evidence to support its application for a new
broadcasting license in South Devon.
Read more...

Evaluation and economic impact of Christmas Markets
Sector: Retail, Service:
Behavioural and attitudinal research, Product and service research, Brand Awareness and Advertising research,
Added: August 7th 2017
Market Place Europe is the largest operator of specialist Markets
in the UK including a range of award-winning Christmas Markets.
They have a strong commitment to continuous development.
Read more...

Testing new brand concepts and packaging
Sector: Retail, Service:
Behavioural and attitudinal research, Product and service research, Brand Awareness and Advertising research,
Added: August 7th 2017
As part of Abbey Vales business strategy they wanted to develop and
test a range of new brand concepts to determine the best option to
maximise retail sales.
Read more...

SME research “Defining the offer” – what drives the market?
Sector: Business Development, Service:
Behavioural and attitudinal research, Product and service research, Brand Awareness and Advertising research,
Added: September 15th 2016
Trinity Mirror were looking to develop a range of new marketing
services for SMEs, but wanted a better understanding of the market
and its needs to help the development process.
Read more...

Will a new food brand work in the UK market?
Sector: Retail, Service:
Product and service research, Brand Awareness and Advertising research, Behavioural and attitudinal research,
Added: September 15th 2016
Sainsbury’s were looking to introduce a range of authentic Italian
pasta to their stores and wanted to understand their customers’
attitudes and perceptions towards the Agnesi pasta brand.
Read more...

Residents' survey
Sector: Tourism, Service:
Public Consultation, Brand Awareness and Advertising research,
Added: July 30th 2015
The South Devon Area of Outstanding Natural Beauty wanted to carry
out research with resident to understand more about their attitudes
and get their input into priorities
Read more...

Sustainable travel campaign
Sector: Public sector, Service:
Brand Awareness and Advertising research,
Added: July 30th 2015
DCC were keen to encourage workers and visitors to Exeter to adopt
more sustainable forms of travel than the car for travelling into
the City
Read more...
Retail and trade surveys
Sector: Retail, Service:
Customer, Employee and Supporter Surveys, Brand Awareness and Advertising research,
Added: July 29th 2015
The senior management team at Victoria Sawmills wanted to better
understand their customer base, as well as explore the perceptions
and attitudes of their customers towards them and their brands
Read more...

Activate Learning
Sector: Education, Service:
Brand Awareness and Advertising research, Product and service research,
Added: July 29th 2015
Activate Learning is an educational organisation based in Oxford.
Having recently rebranded the Group wanted to measure their
awareness and net promoter scores with their various target
audiences
Read more...

Guildhall Shopping Centre
Sector: Retail, Service:
Behavioural and attitudinal research, Customer, Employee and Supporter Surveys, Brand Awareness and Advertising research,
Added: July 23rd 2015
The management of the Guildhall Shopping Centre in central Exeter
wanted to have an independent view of what visitors to the Centre
thought
Read more...

Cosy Devon - Exeter City Council
Sector: Public sector, Service:
Brand Awareness and Advertising research,
Added: July 22nd 2015
Exeter City Council managed a campaign to raise awareness about the
need to insulate properties properly and the availability of grants
- they therefore wanted to measure how effective this had been
Read more...

Rowe's Bakery
Sector: Food, Service:
Brand Awareness and Advertising research, Behavioural and attitudinal research,
Added: July 22nd 2015
Rowe's Bakery is an established food manufacturer based in Cornwall
which supplies major multiples as well as having its own chain of
retail bakeries. The management team wanted operational metrics
Read more...

Recycling behaviour and awareness
Sector: Public sector, Service:
Behavioural and attitudinal research, Brand Awareness and Advertising research,
Added: July 21st 2015
Devon Authorities Recycling Partnership wanted to 'benchmark'
public awareness of, and engagement in, 'recycling' and measure
awareness of its campaigns such as Don't Let Devon Go to Waste...
Read more...

AptEd (formerly Open College Network South West)
Sector: Education, Service:
Brand Awareness and Advertising research, Customer, Employee and Supporter Surveys,
Added: July 21st 2015
AptEd (formerly OCN South West) is a national awarding organisation
who wanted to understand more about their brand awareness with key
education providers in their area and how they could improve...
Read more...